Month: January 2014

  • Big Blue Cockerel – London – January 2014

    blue-cockerel-trafalgar-square-london

    Katharina Fritsch’s Big Blue Cock is currently on what is called ‘the empty plinth’ in Trafalgar Square. The plinth has housed a number of sculptures over the years. Here is what the artist says about her contribution (as reported in the Guardian):

    Gleefully feminist, the work pokes amiable fun at the vainglorious statues of men (Nelson, George IV, and generals Havelock and Napier) that surround it in this most imperial of British public spaces. “Humour is always a big thing for me,” said Fritsch. “It stops things from becoming too severe. I like English humour. It is so often very dark.”

    The mayor of London, Boris Johnson, had this to say about the sculpture:

    “If you were to Google the sculpture in a few years’ time,” he said, “search engines would collapse at the behest of the prime minister. Er, quite properly of course.” He warmed to the theme later. “You would be forbidden by prime ministerial edict from looking at it,” he told journalists. After a meaningful pause, he added: “Quite right too.”

    This is a reference to the current Government’s efforts to block access to all kinds of dissenting voices on the internet under the guise of blocking child pornography. You can read about the spread of censorship in this Guardian article.

    I photographed the statue with my iPhone. I had my Olympus camera with me but our trip was not a pleasure trip and I didn’t take the camera out with me. The image at the top of this article is a shot that I processed with Google’s SnapSeed app in the phone.

    I processed this version of the statue with the HDR converter in NikSoftware on my Mac.

    big-blue-cock-trafalgar-square-london

    And this final image is the shot pretty much as it came out of the iPhone save that I brightened it a bit with the Levels tool in Photoshop.

    iphone-big-blue-cock-trafalgar-square-london

  • Carousel

    The Lights of the Carousel
    The Lights of the Carousel

    There’s a terrific entry for carousel in the Online Etymology Dictionary.

    A playful tournament of knights in chariots or on horseback, from French carrousel ‘a tilting match,’ from Italian carusiello, possibly from carro “chariot,” from Latin carrus.

    Now in my mind’s eye I will see a chariot when I see a carousel.

  • Standing On The Shoulders Of Giants To Advertise

    What Percentage?
    What Percentage?

    I saw this last night – January 3rd. It’s one of the windows of Urban Outfitters.

    It’s sale time. Everyone knows it’s sale time. All the shops are having sales. Some have ‘Sale’ in big red letters.

    I have read that retailers get more sales when they say $5.00 off the normal price, rather than saying 30% off the normal price. That’s because some people can’t do the math, and even if they can… the second or two of mental ability it takes to make the calculation is enough to dislodge the automatic response of ‘I want it’ into ‘I’ll think about it’.

    But a store can’t put $5.00 off the normal price in the window when there are lots of different items. And the alternative of Up to 30% off ring alarm bells for most people who think ‘Oh yes, and I bet it’s on the stuff that I don’t want that is 30% off and the stuff I do want is only 5% off or not even in the sale’.

    Urban Outfitters does it better. It takes the red that is associated with ‘Sale’ and does away with the Up to x%… and just puts the big percentage sign in the window.

    Genius.