You care about your future; you care about everybody’s future.
So I urge you to read this short article from yesterday from Sophos Security on the subject of billboards that track your movements:
And I definitely also urge you to watch this brilliant and captivating video from 2010 by Jessie Schell from Carnegie Mellon University on the future – when your toothpaste will track your habits and give you points towards your insurance premiums.
As he says – it’s coming and what’s going to stop it? The question is, who is going to do it and why?
So what is the future going to be like? Is it going to be Edward Snowden and revelations about the NSA and GCHQ? Will it be private advertisers contracted to do it for a fee and keep the advertising data for themselves? Will it be a benevolent society encouraging us all to do and be better?